20 Design Ideas for Real Estate Print Products

November 9, 2012 · 3 comments

in Archive

In this post, we discussed the importance of establishing concrete real estate marketing strategies revolving around print materials. It all starts with rethinking and strengthening your brand identity as a real estate agent. Only then can you develop a  logo, slogan, layout that will be printed on all your promotional tools. For the design elements, use more than three photos to show properties and amenities. To balance these image- and text-heavy layouts, apply minimalist patterns on the prints. To give you a better idea on how to apply these design practices to your print media, below is a collection of real estate print designs to inspire you to make your own.

Disclaimer: We at PrintRunner have posted images on this post mainly for design inspiration purposes. Click on the image to view their source page. Also, we may not be able to produce the exact options and material used on the featured product. Call 1-888-774-6889 to learn what design choices you can select for your print order.


Often a popular choice among real estate marketers, brochures allow you to neatly present the parts of your marketing message in different panels. Spread out the text and images on all brochure sides to increase readability of your promotional tool.

photo credit: RON SOMBILON MEDIA, ART and PHOTOGRAPHY via photopin cc

photo credit: EscapeArtist74 via photopin cc

(by Diana Hurd, via Behance)

(By Agence Chimère via Behance)

photo credit: Ravi Karandeekar via photopin cc

(By Rasel Almazi via Behance)

(ByTara O’Connell via Behance)

photo credit: EscapeArtist74 via photopin cc

photo credit: EscapeArtist74 via photopin cc

photo credit: Ravi Karandeekar via photopin cc

Business cards

These are given out to potential clients to keep communication lines open. Therefore, give recipients a reason why they should keep your cards for future use. Aside from including the contact details (telephone number, e-mail, social media addresses), maintain a minimal design for your business cards.




photo credit: Shoa via photopin cc



Supplementary prints such as the catalogs, letterheads, yard signs, and postcards are also helpful in real estate. These help strengthen your brand recognition, credibility, and network in the real estate field.



photo credit: haroc via photopin cc


If you are under a shoestring budget, you can design your business cards and postcards using our FREE design tool. Our easy-to-use online service lets you create print products even without any design experience! Just drag and drop texts, images, and shapes, and you’re good to go. Pattern your design using the examples above to guide you creating your own real estate print products.


Michelle writes for PrintRunner about marketing of and design inspiration for brochures, posters and other print materials. Off field, she’s a self-proclaimed photographer, chef and movie critique. She plans on taking over the world by taking photos of remarkable places and indigenous people.

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{ 2 comments… read them below or add one }

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